Clari Copilot

Clari Copilot, originally launched as Wingman in 2018 and acquired by Clari in 2023, focuses on a use case that most conversation intelligence tools treat as secondary: real-time coaching during live calls. While competitors like Gong and Chorus excel at post-call analysis, Clari Copilot’s primary differentiator is what happens while the rep is still on the phone.

During a live call, Copilot runs a browser-based overlay that listens to the conversation and surfaces coaching cues. When a prospect mentions a competitor, the relevant battle card appears. When a rep talks for too long without pausing, a monologue alert fires. When a pricing objection comes up, the suggested response shows on screen. This is especially valuable for teams with complex products, long feature lists, or frequent competitive situations where reps cannot memorize every response.

The real-time coaching is most impactful during the first 90 days of a new rep’s tenure. Instead of waiting for a manager to review recorded calls and provide feedback days later, the rep gets guidance in the moment. Teams with high turnover or rapid hiring cycles see the most value here.

Post-call analytics exist but are not as deep as what Gong offers. You get transcripts, talk-time metrics, and topic tracking, but the deal intelligence and forecasting capabilities are lighter. Since the Clari acquisition, there is a growing integration with Clari’s revenue platform, which adds pipeline and forecasting context.

Pricing is not published and requires a conversation with sales. The product sits in the mid-market range, typically less expensive than Gong but more than Fireflies. Teams should evaluate whether real-time coaching is a primary need or a nice-to-have, because that determines whether Copilot’s unique strength justifies the investment.