Discover events. Plan smarter. Win more pipeline.
Discover relevant industry events, plan your participation most efficiently, and turn every conference, webinar, and meetup into measurable pipeline.
Discovery
AI-powered event matching
Planning
Budget & logistics
Execution
Pre/during/post workflows
ROI
Pipeline attribution
Discovery
Find the events that matter
Stop wasting budget on the wrong events. AI surfaces conferences, trade shows, webinars, and meetups where your ICP actually shows up.
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ICP-matched Recommendations
AI analyzes your ideal customer profile and past event performance to recommend events with the highest pipeline potential.
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Industry Event Database
Continuously updated catalog of conferences, trade shows, webinars, and community meetups across every B2B vertical.
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Attendee & Speaker Insights
See which target accounts and prospects are attending or speaking before you commit budget.
Planning
Plan participation, not spreadsheets
Centralize budgets, logistics, booth assignments, and team schedules in one place. Know exactly what each event costs and what you need to bring.
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Budget Tracking
Allocate and track spending per event — sponsorships, travel, booth, swag, and team hours — against projected pipeline return.
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Team Coordination
Assign team members, manage schedules, share briefing docs, and coordinate booth shifts without endless email threads.
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Checklist Automation
Pre-built and custom checklists for every event phase — booking, preparation, on-site setup, and teardown — so nothing falls through the cracks.
Outreach
Fill your calendar before you land
Run targeted pre-event campaigns to book meetings with attendees, speakers, and sponsors before the event even starts.
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Attendee Targeting
Import attendee lists, match against your CRM, and launch personalized outreach sequences to book on-site meetings.
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Multi-channel Campaigns
Combine email, LinkedIn, and social touchpoints in event-specific sequences that reference the event and shared sessions.
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Meeting Scheduler
Share booking links with event-specific availability. Meetings land on your calendar with context, location, and attendee details.
ROI
Prove event ROI with real data
Connect every event interaction to pipeline and revenue. Know exactly which events drive deals and which ones to skip next year.
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Pipeline Attribution
Track leads captured at each event through the full funnel to closed-won. Attribute pipeline and revenue back to specific events.
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Cost-per-lead Analysis
Compare cost-per-lead and cost-per-opportunity across events, channels, and time periods to optimize future investment.
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Post-event Reporting
Auto-generated event summaries with leads captured, meetings held, pipeline created, and recommendations for next time.
How it works
From event discovery to pipeline attribution in four steps.
Discover events
AI recommends events based on your ICP, industry, and past performance data.
Plan & budget
Allocate budget, assign team, and run through automated checklists for each event.
Run pre-event outreach
Launch targeted campaigns to book meetings with attendees before the event.
Measure ROI
Track leads to pipeline and attribute revenue to each event automatically.
Supported event types
Manage every type of event your GTM team participates in.
Conferences
Trade Shows
Webinars
Meetups
Roundtables
Workshops
Turn events into your top pipeline channel
Stop guessing which events are worth attending. Let data and AI guide your event strategy.